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David Mayer

Dave Mayer is a Senior Analyst responsible for NelsonHall's RPA & Cognitive Services research program, covering the areas of robotic process automation (RPA), artificial intelligence, cognitive business, and machine learning.

Dave has over 25 years' experience in strategic marketing, data sciences, brand management, corporate finance, and management consulting. Prior to NelsonHall, he worked for Wipro Digital, where he served as Global Head of Insights and Practice Director for Marketing Analytics. Previously, he served as Chief Data Officer for marketing sciences consultancy Aristeia, where he worked with clients from startups to the Fortune 10 on the task of bringing AI and cognitive capabilities to bear on marketing and brand development challenges. Dave has extensive experience in international business, with previous consulting engagements in 14 countries across four continents for clients including Oracle, AT&T Wireless, Pizza Hut, General Electric, and Intel.

Dave is currently working on a major global project evaluating RPA & AI technology.

Based in the U.S., Dave holds a bachelor's degree in Finance from Colorado State University, an MS in Marketing from the University of Colorado, and an MA in Anthropology from the University of Colorado. He is an avocational recital cellist, and enjoys reading, skiing, biking, and camping.

Contact David Mayer

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Latest blog posts by David Mayer:

  • Intelligent Automation Summit Takeaways: Four Alternative Gain Frameworks for RPA

    Dec 14, 2017, by David Mayer

      At the Intelligent Automation (IA) event in New Orleans, December 6-8, snow in the Big Easy air was not the only surprise. As expected, there was plenty of technological innovation on show in the exhibition hall, but the event also played host to some energized discussions on human-cen[...]

  • In RPA Deployment, Slow Down... To Go Faster

    Nov 27, 2017, by David Mayer

      RPA software offers users the tantalizing possibility of being able to simply 'hit record and go' at the beginning of an enterprise automation initiative. But organizations that are seeing the greatest returns are slowing the initial process down, and framing their initiatives [...]

  • Nvidia Draws on Gaming Culture to Compete for AI Chip Leadership

    Oct 20, 2017, by David Mayer

      Nvidia faces stiff new competition for the leadership position in the AI processing chip market. But the firm has a significant competitive advantage: a culture of innovation and production efficiency that was developed to address the demanding needs of a wholly different market. In[...]

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