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Softomotive - RPA & AI Technology Evaluation

Vendor Analysis

by David Mayer

published on Mar 23, 2018

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Report Overview:

This NelsonHall assessment analyzes Softomotive's offerings and capabilities in RPA & AI Technology Evaluation.

Who is this Report for:

NelsonHall’s RPA and AI vendor assessment for Softomotive is a comprehensive assessment of Softomotive’s RPA offering and capabilities, designed for:

  • Sourcing managers investigating sourcing developments within RPA
  • Automation decision makers exploring the benefits and inhibitors of RPA as evidenced from the clients and vendor capability
  • Vendor marketing, sales and business managers developing strategies to identify developments and target opportunities within managed service programs
  • Financial analysts and investors specializing in, or covering the RPA industry and suppliers.

Scope of this Report:

The report provides a comprehensive and objective analysis of Softomotive’s offering, capabilities, and market and financial strength, including:

  • Identification of the company’s strategy, emphasis, and new developments in both its service and technology
  • Analysis of the company’s strengths, challenges, and outlook
  • Revenue
  • Analysis of the profile of the company’s customer base including the company’s targeting strategy and examples of current contracts
  • Analysis of the company’s key offerings (service model and service components)
  • Analysis of the company’s delivery capability (including the location, size and scale of delivery operations; and delivery via technology).

Key Findings & Highlights:

Softomotive was founded in 2005 in Athens, Greece, initially as a provider of desktop automation software for individual users. That product line (ScriptAhead) remained the company's flagship offering until 2010, when the company changed its name to WinAutomation and released an automation product of the same name.

The company crossed the 1,000-customer line in 2009, and in 2011 launched its first reseller partnership program. In 2012, it company added professional deployment and integration services to its linecard.

Softomotive has ~6,000 clients and key clients of Softomotive include Siemens, Vodafone, Xerox, Adobe, Teva, Diageo, and IBM.  

Softomotive does not release its revenue numbers publicly, but NelsonHall estimates its CY 2017 revenue at $5m.

Table of contents:

Table of contents:

  • Background
  • Revenue Summary
  • Key Offerings
  • Softomotive WinAutomation
  • Softomotive ProcessRobot
  • Security
  • Support
  • Delivery Capability and Partnerships
  • Target Markets
  • Geographic
  • Organizational Size
  • Industry Vertical
  • Strategy
  • Build from the back office to the front
  • Open the architecture to more third-party capabilities
  • Strengths and Challenges
  • Strengths
  • Challenges
  • Outlook

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