Vendor Analysis
published on Apr 19, 2013
Report Overview:
This NelsonHall vendor assessment analyzes Genpact's offerings and capabilities in social media services. Genpact is one of a number of social media services companies analyzed in NelsonHall's comprehensive industry analysis programs.
Who is this Report for:
NelsonHall's Social Media Services Vendor Assessment for Genpact is a comprehensive assessment of Genpact's's social media services and capabilities designed for:
- Sourcing managers monitoring the capabilities of existing suppliers of social media services and identifying vendor suitability for social media services RFPs
- Vendor marketing, sales, and business managers looking to benchmark themselves against their peers
- Financial analysts and investors specializing in the support services sector
Scope of this Report:
The report provides a comprehensive and objective analysis of Genpact's social media services, capabilities, and market and financial strength, including:
- Identification of the company's strategy, emphasis, and new developments
- Analysis of the company's strengths, weaknesses, and outlook
- Revenue estimates
- Analysis of the profile of the company's customer base including the company's targeting strategy and examples of current contracts
- Key client case studies
- Analysis of the company's offerings and key service components
- Analysis of the company's delivery organization including the location of delivery locations.
Key Findings & Highlights:
Genpact entered the social media services market through the acquisition of EmPower Research during 2011.
Genpact undertakes social media project work, consulting and ongoing contracts.
Genpact provides root cause reporting of brand sentiment to clients in multiple formats. Genpact is aiming to develop its social media platform in order for it to fully integrate with clients CRM systems
