Vendor Analysis
published on Nov 14, 2025
Report Overview:
This NelsonHall assessment analyzes Atento's offerings and capabilities in CX Services Transformation.
Who is this Report for:
NelsonHall’s CX Services Transformation profile on Atento is a comprehensive assessment of Atento’s offerings and capabilities, designed for:
- Sourcing managers monitoring the capabilities of existing suppliers of CX Services and identifying vendor suitability for CX Services Transformation RFPs
- Vendor marketing, sales, and business managers looking to benchmark themselves against their peers
- Financial analysts and investors specializing in the CX Services sector.
Scope of this Report:
The report provides a comprehensive and objective analysis of Atento’s CX Services offerings, capabilities, and market and financial strengths, including:
- Identification of the company’s strategy, emphasis, and new developments
- Analysis of the company’s strengths, challenges, and outlook
- Revenue estimates
- Analysis of the profile of the company’s customer base, including the company’s targeting strategy and examples of current contracts
- Analysis of the company’s offerings and key service components
- Analysis of the company’s delivery organization, including the location of delivery centers.
Key Findings & Highlights:
In Q4 2025, Atento launched a new brand identity and market positioning as a Business Transformation Outsourcing (BTO) model, leveraging AI and automation supported by CX and EX consulting. At the center of BTO is enabling a SaaS offering and helping clients decide to buy or build CX solutions. Atento is determining and deploying the required features for SaaS GTM.
Outsourcing clients looking for a CX services vendor with a strong GenAI-powered employee lifecycle management stack, revenue generation tools for agent assist, analytics, and collections, and a strong analytics practice, should consider this profile on Atento.