Vendor Analysis
published on Aug 28, 2020
Report Overview:
This NelsonHall vendor assessment analyzes Startek's offerings and capabilities in Social Media Customer Experience Services
Who is this Report for:
NelsonHall’s Social Media CX Services profile on Startek is a comprehensive assessment of Startek’s offerings and capabilities, designed for:
- Sourcing managers monitoring the capabilities of existing suppliers of CX services and identifying vendor suitability for security services RFPs
- Vendor marketing, sales, and business managers looking to benchmark themselves against their peers
- Financial analysts and investors specializing in the CX Services sector.
Scope of this Report:
The report provides a comprehensive and objective analysis of Startek’s CX services offerings and capabilities, and market and financial strengths, including:
- Identification of the company’s strategy, emphasis, and new developments
- Analysis of the company’s strengths, weaknesses, and outlook
- Revenue estimates
- Analysis of the profile of the company’s customer base including the company’s targeting strategy and examples of current contracts
- Analysis of the company’s offerings and key service components
- Analysis of the company’s delivery organization including the location of delivery locations.
Key Findings & Highlights:
Startek is developing formalized omnichannel, RPA, virtual agent, and bot offerings and go to market strategies with certified partners. A specific focus area is chatbots, where it is developing chatbot capabilities using Ideal Dialogue research to make bots more natural and dynamic, and more able to closely replicate human conversation. With these, it looks to address the expanding scope of digital CX services with channel requirements to include web and mobile apps, employee forums and review sites, and messengers.