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Liz is HR Technology and Services Research Director at NelsonHall, with global responsibility for key HR research projects including Cloud-Based HR Transformation, Cloud-Based Benefits Services, HCM Technology, EoR, Global Payroll and The Future of HR, as part of NelsonHall's wider HR Technology & Services practice.
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meet & followJeanine is a Principal Research Analyst at NelsonHall and a member of the HR Technology & Services practice. She has global responsibility for key HR areas including employer of record (EOR) and learning platforms.
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Please visit NelsonHall's HRO Insight blog for further updates from our analysts daily
published on Feb 06, 2023
This NelsonHall assessment analyzes TCS’ offerings and capabilities in Adobe Experience Cloud services
NelsonHall’s vendor profile on TCS is a comprehensive assessment of TCS’ Adobe Experience Cloud offerings and capabilities, designed for:
The report provides a comprehensive and objective analysis of TCS’ Adobe Experience Cloud capabilities and market and financial strengths, including:
Tata Consultancy Services (TCS) is one of the largest global IT services providers and crossed ~$200bn in market cap in Sep 2021. Its Q3 FY22–23 (the year ending March 31, 2023) revenues were $7.1bn and headcount at the end of December 31, 2022 was ~614k.
TCS’ Adobe business practice launched in 2021 and sits within TCS Interactive—a unit that provides creative & content, martech, commerce, content tech, and channel (web, mobile, conversational, immersive) services. TCS Interactive is an Adobe Platinum Partner with currently ~3,700 Adobe consultants. It has capabilities across Adobe Experience Cloud, Adobe Creative Cloud, and Adobe Document Cloud services.
TCS Interactive works with other TCS units for industry-specific solutions and IP. It also has ported TCS products and platforms such as TCS Marketing Intelligence with AI, HOBS (an OSS/BSS product for communication service providers), and Advanced Drug Development (ADD). TCS Interactive also relies on TCS’ start-up network, TCS Co-Innovation Network (COIN), and its network of digital ideation centers, Pace Ports.
Unlike competitors, TCS has followed a purely organic strategy and refrained from making Adobe-related acquisitions. The company “is open to acquisitions” but prefers organically building capability. It relies on the strength of its recruitment engine to attract talent.