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Liz Rennie is NelsonHall's HR & Talent Transformation Research Director, with global responsibility for HR research and client support.
Nikki is a Principal Research Analyst at NelsonHall and a member of the HR Technology & Services practice. Nikki covers HR services research in the areas of Recruitment Process Outsourcing (RPO), Managed Service Programs (MSP), Total Talent, and Learning.
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Jeanine Crane-Thompson is a Principal Research Analyst with the HR & Talent Transformation team.
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DeeAnna Warrington is a Principal Analyst with the HR & Talent Transformation team.
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Please visit NelsonHall's HRO Insight blog for further updates from our analysts daily
published on Jul 15, 2025
This vendor assessment analyzes Hibob's offerings and capabilities in HCM Technology & GenAI
NelsonHall’s HCM Technology profile on HiBob is a comprehensive assessment of HiBob’s offerings and capabilities, designed for:
The report provides a comprehensive and objective analysis of HiBob’s HCM Technology offerings, capabilities, and market and financial strengths, including:
HiBob, founded in 2015, is a privately held provider of cloud-based HCM technology.
Since forming, HiBob has developed a modern “work experience platform” called Bob, specifically designed to combine comprehensive core HR functionality with workplace engagement capabilities and a consumer-grade UI supporting midsized multinational firms. The technology has been designed to be data-driven, built on a single database code line, and integrated across its suite of modules.
Although it initially maintained an organic approach to technology development, HiBob has expanded its reach through strategic acquisitions, including the 2021 acquisition of AI-based workplace relationship analytics technology provider Cassiopeia and the 2024 purchase of U.K. payroll automation platform, Pento. In 2025, HiBob announced the acquisition of Mosaic, a cloud-based Financial Planning and Analysis (FP&A) platform (subject to closing conditions).
Additionally, HiBob has continued to innovate by introducing modules such as Bob Learning for learning and development and Bob Hiring, an integrated applicant tracking system (ATS) for strategic hiring.
Headquartered in Tel Aviv, Israel, with additional offices in New York, London, Berlin, Amsterdam, Lisbon, and Sydney, HiBob has established a global market presence. The organization has ~1.2k employees servicing ~4.4k clients (~1m employees).