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Hibob - Next Generation HCM Technology 2021

Vendor Analysis

by Elizabeth Rennie

published on Jul 30, 2021

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Report Overview:

This NelsonHall assessment analyzes HiBob's offerings and capabilities in Next Generation HCM Technology

Who is this Report for:

NelsonHall’s HCM technology profile on HiBob is a comprehensive assessment of its offerings and capabilities, designed for:

  • Sourcing managers monitoring the capabilities of existing suppliers of HCM technology platforms and identifying vendor suitability for RFPs
  • Vendor marketing, sales, and business managers looking to benchmark themselves against their peers
  • Financial analysts and investors specializing in the HR technology and services sector.

Scope of this Report:

The report provides a comprehensive and objective analysis of HiBob HCM Technology offering, capabilities, and market and financial strengths, including:

  • Identification of the company’s strategy, emphasis, and new developments
  • Analysis of the company’s strengths, weaknesses, and outlook
  • Revenue estimates
  • Analysis of the profile of the company’s customer base including the company’s targeting strategy and examples of current contracts
  • Analysis of the company’s offerings and key service components
  • Analysis of the company’s delivery organization including the location for key centers.

Key Findings & Highlights:

HiBob, founded in late 2015 in Israel, with dual headquarters in New York, NY, and London, England, is a privately held provider of cloud-based HCM technology. 

Since forming, HiBob has developed a modern 'work experience platform' called 'bob' specifically designed to combine comprehensive core HR functionality with workplace engagement capabilities and an intuitive, consumer-grade UI in support of modern, small and midsized, multinational firms.  The technology has been designed to be data-driven, built on a single database, code line, and integrated across its suite of modules. 

Although it has primarily maintained an organic approach to its technology development, in June 2021, HiBob announced it had acquired AI-based workplace relationship analytics technology provider Cassiopeia.  The solution enables teams to improve communication, collaboration, and work-life balance through advanced communication pattern analysis.

Since its inception, HiBob has experienced triple-digit year-on-year growth and currently supports ~1.3k clients and >215k client employees on its work experience platform.

'bob' is a cloud-based work experience platform built on a single database, code line and integrated across its suite of modules.  The solution offers a mobile-first design enabled through dedicated apps for iOS and Android. The bob platform is comprised of the following modules:

  • Core HR
  • Onboarding
  • Workflow Automation
  • Culture, Engagement, and Collaboration
  • Time and Attendance Management
  • PTO/Time off tracking
  • Team Feedback
  • Performance Management
  • Goal Management
  • Payroll Hub
  • People Analytics
  • Reports
  • Compensation Management
  • Benefits Administration
  • Mobile app
  • Your Voice.

HiBob actively targets growing small and midsized multinational firms primarily headquartered in the U.S., the U.K., Canada, Benelux, Nordics, Australia, and Israel, seeking to modernize their HR operating models and enhance their employee experiences.  It generally seeks smaller firms on a growth trajectory and focuses on those with >50 to ~3k employees.

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