Vendor Analysis
published on Apr 19, 2013
Report Overview:
This NelsonHall vendor assessment analyzes Aegis offerings and capabilities in social media services. Aegis is one of a number of social media services companies analyzed in NelsonHall's comprehensive industry analysis programs.
Who is this Report for:
NelsonHall's social media profile on Aegis is a comprehensive assessment of Aegis social media offerings for organizations and capabilities designed for:
- Sourcing managers monitoring the capabilities of existing suppliers of social media services and identifying vendor suitability for social media services RFPs
- Vendor marketing, sales, and business managers looking to benchmark themselves against their peers
- Financial analysts and investors specializing in the support services sector
Scope of this Report:
The report provides a comprehensive and objective analysis of Aegis's social media services, capabilities, and market and financial strength, including:
- Identification of the company's strategy, emphasis, and new developments
- Analysis of the company's strengths, weaknesses, and outlook
- Revenue estimates
- Analysis of the profile of the company's customer base including the company's targeting strategy and examples of current contracts
- Key client case studies
- Analysis of the company's offerings and key service components
- Analysis of the company's delivery organization including the location of delivery locations.
Key Findings & Highlights:
Aegis began its social media services during 2011 through simple monitoring, analytics and interaction services.
Aegis has developed its own social media platform called AegisLISA which is a cloud based platform with functionality that includes: listening, interaction, and brand management.
Aegis provides granular reporting of root cause of brand sentiment in varied formats including delivery to mobile devices.
Current social media clients include:
- Philippines airline
- Auto manufacturer
- South African Telecoms Company
- Services organization
- Australian football club
- Retail organization
- Indian Telecoms Company.