Vendor Analysis
published on Jan 10, 2018
Report Overview:
This NelsonHall assessment analyzes NTT DATA's offerings and capabilities in big data and analytics services.
Who is this Report for:
NelsonHall’s Big Data and Analytics Services Vendor Assessment for NTT DATA is a comprehensive assessment of NTT DATA’s big data and analytics service offerings and capabilities designed for:
- Sourcing managers monitoring the capabilities of existing suppliers of IT services and identifying vendor suitability for digital services
- Vendor marketing, sales and business managers looking to benchmark themselves against their peers
- Financial analysts and investors specializing in the IT services sector.
Scope of this Report:
The report provides a comprehensive and objective analysis of NTT DATA’s big data and analytics service offerings, capabilities, and market and financial strength, including:
- Analysis of the company’s offerings and key service components
- Revenue estimates
- Identification of the company’s strategy, emphasis and new developments
- Analysis of the profile of the company’s customer base including the company’s targeting strategy and examples of current contracts
- Analysis of the company’s strengths, weaknesses and outlook.
Key Findings & Highlights:
NTT DATA has a Data & Analytics (D&A) CoE which is, in the terminology of NTT DATA, a Global ONE team. This means that D&A, as a CoE, has responsibility for central portfolio management, creating and maintaining accelerators and "solutions", managing central partnerships, helping operations (the different geographies) with sales and marketing, and helping with delivery when required. Responsibility for P&L is at the geographical level.
The priorities of NTT DATA overall and of D&A include:
- Assessing the offerings in its various geographies and coordinating work with other NTT DATA services and practices, on consulting, IoT, AI, and RPA/robotics
- Creating and maintaining semi-packaged horizontal and vertical offerings. D&A continues to focus on the strengths of the NTT DATA larger entity in automotive, finance, health, and telecom sectors. An example is NTT DATA's relationship with automotive OEMs in Japan and Germany, which helped it to articulate its connected car-specific offering. Also, D&A tends to take a soft approach to IP, favoring reference architectures and semi-reusable algorithms over formal software products. An exception is with everisMoriarty, a developer of a formal workbench product for creating algorithms and analytics code
- Expanding its service portfolio, from an analytics perspective, around IoT. D&A has signed agreements in the manufacturing segment with Toyota, Fanuc, and Mitsubishi Heavy Industries.
NTT DATA has a total of ~5.5k personnel working on big data and analytics projects; this includes those working on databases, EDW, and BI.
In May 2017, NTT DATA made an investment in NoSQL software specialist, MarkLogic. The investment was part of a joint go-to-market agreement, where NTT DATA will resell MarkLogic's database in new geographies, e.g. Spain, expanding from Japan.