Vendor Analysis
published on Apr 27, 2022
Report Overview:
This NelsonHall assessment analyzes Grazitti's offerings and capabilities in Salesforce Services
Who is this Report for:
NelsonHall's Salesforce services profile on Grazitti Interactive is a comprehensive assessment of Grazitti’s offerings and capabilities, designed for:
- Sourcing managers monitoring the capabilities of existing IT services suppliers of front-office, Salesforce, and digital transformation applications
- Vendor marketing, sales, and business managers looking to benchmark themselves against their peers
- Financial analysts and investors specializing in the IT services sector and examining growth areas within IT services.
Scope of this Report:
The report provides a comprehensive and objective analysis of Grazitti Interactive’s Salesforce service capabilities, and market and financial strengths, including:
- Identification of the company’s strategy, emphasis, and new developments
- Analysis of the company’s strengths, weaknesses, and outlook
- Revenue estimates
- Analysis of the profile of the company’s customer base including the company’s targeting strategy and examples of current contracts
- Analysis of the company’s offerings and key service components
- Analysis of the company’s delivery organization including the location of delivery locations.
Key Findings & Highlights:
This NelsonHall vendor assessment analyzes Grazitti Interactive’s offerings and capabilities in Salesforce services.
Grazitti Interactive (GI) is a privately-held digital agency headquartered in Panchkula, Haryana, in India.
Grazitti is a digital agency whose client base primarily includes technology firms and ISVs. To address its client base, the company has specialized its overall capabilities around ITSM and customer services tools, expanding to front-office applications, software, and mobile app development, UX design, and data and analytics. Its key technology partners include Adobe, Alteryx, AWS, Khoros, Salesforce, ServiceNow, Shopify, and Zendesk. It also has B2B marketing experience with Salesforce Marketing Cloud/Pardot and Adobe Marketo (acquired in 2018). The company has developed a wealth of products, and accelerators, most of which focused on integrating its partners' technologies.
The company provides a range of services around the creation of portals and websites, and in particular, for the support/customer services organization of its clients, working with several partners, including:
Grazitti has several practices:
- CRM: Salesforces and Microsoft Dynamics 365
- Online Communities
- Marketing Automation
- Digital Marketing
- Web Development
- Design and Content
- Analytics.
The company continues to expand its digital capabilities. Grazitti has, for instance, expanded into RPA and automation with UiPath and AutomationAnywhere, and application integration.
GI has a headcount of 1K. NelsonHall estimates its revenues in 2021 were ~$50m.