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Ivan Kotzev

Ivan is NelsonHall's Customer Experience (CX) Services lead analyst, with global responsibility for CX Services research and client support.

Tech Mahindra - Social Media Customer Experience Services

Vendor Analysis

by Ivan Kotzev

published on Sep 28, 2020

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Report Overview:

This NelsonHall vendor assessment analyzes Tech Mahindra's offerings and capabilities in Social Media Customer Experience Services

Who is this Report for:

NelsonHall’s Social Media CX Services profile on Tech Mahindra is a comprehensive assessment of Tech Mahindra’s offerings and capabilities, designed for:

  • Sourcing managers monitoring the capabilities of existing suppliers of CX services and identifying vendor suitability for security services RFPs
  • Vendor marketing, sales, and business managers looking to benchmark themselves against their peers
  • Financial analysts and investors specializing in the CX Services sector.

Scope of this Report:

The report provides a comprehensive and objective analysis of Tech Mahindra’s CX services offerings and capabilities, and market and financial strengths, including:

  • Identification of the company’s strategy, emphasis, and new developments
  • Analysis of the company’s strengths, weaknesses, and outlook
  • Revenue estimates
  • Analysis of the profile of the company’s customer base including the company’s targeting strategy and examples of current contracts
  • Analysis of the company’s offerings and key service components
  • Analysis of the company’s delivery organization including the location of delivery locations.

Key Findings & Highlights:

TechM BPS is taking a new approach to CX, covering brand experience, user experience, and physical experience as well as service and employee experience supported by the company's acquisitions in BIO, Mad*Pow, BORN, and Pininfarina. In social media CX services, it expanded the offerings into content and creative services and UX consulting, such as creating banners and ads for the Facebook page, the branding of the social media properties, and defining the messaging around the social media presence.

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