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Kishore Gorti

Kishore is a Principal Analyst and a member of NelsonHall's IT Services research team along with Dominique Raviart, John Laherty, Eric Levine, and Mike Smart.

IBM - Adobe Experience Cloud Services

Vendor Analysis

by Kishore Gorti

published on Feb 28, 2023

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Report Overview:

This NelsonHall assessment analyzes IBM Consulting’s offerings and capabilities in Adobe Experience Cloud services

Who is this Report for:

NelsonHall’s vendor profile on IBM Consulting is a comprehensive assessment of IBM Consulting’s Adobe Experience Cloud offerings and capabilities, designed for:

  • Sourcing managers monitoring the capabilities of existing IT services suppliers of front-office, Adobe Experience Cloud, and digital transformation applications
  • Vendor marketing, sales, and business managers looking to benchmark themselves against their peers
  • Financial analysts and investors specializing in the IT services sector and examining growth areas within IT services.

Scope of this Report:

The report provides a comprehensive and objective analysis of IBM Consulting’s Adobe Experience Cloud capabilities and market and financial strengths, including:

  • Identification of the company’s strategy, emphasis, and new developments
  • Analysis of the company’s strengths, weaknesses, and outlook
  • Revenue estimates
  • Analysis of the profile of the company’s customer base including the company’s targeting strategy and examples of current contracts
  • Analysis of the company’s offerings and key service components
  • Analysis of the company’s delivery organization including the location of delivery locations.

Key Findings & Highlights:

This NelsonHall vendor assessment analyzes IBM Consulting’s offerings and capabilities in Adobe Experience Cloud services.

IBM had revenues of $57.4bn and a headcount of ~345k in FY21 (the year ending December 31, 2021). IBM is made up of IBM Software, IBM Consulting, and IBM Infrastructure.

IBM Consulting is the former GBS. It rebranded with the spin-off of GTS, now Kyndryl. It has three segments—Business Transformation, Technology Consulting, and Application Operations—and its 2021 revenues were $17.8bn. Q4 FY22 revenues for IBM Consulting were $4.8bn.

IBM iX is the global experience design partner/brand within IBM Consulting, and Adobe services is part of IBM iX. IBM iX is both a technology and consulting partner of Adobe.

The company has made three acquisitions in the Adobe services area: ecx.io, Aperto, and Rego Consulting.

IBM iX is an Adobe Platinum partner, Adobe’s highest partnership level for its consulting partners.

In addition to detailing IBM Consulting’s varied offerings for Adobe Experience Cloud, the report identifies several pieces of IBM IP that help clients derive value from Adobe technologies. IBM Consulting’s Component Business Modeling and Digital Maturity Assessment Tool are noted as particularly relevant to potential buyers.

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